POSITION YOUR BRAND ALONGSIDE AWARD-WINNING COVERAGE
As the official media partners of the show, the Defense News, C4ISRNET, and Military Times editorial teams will explore the latest news, industry trends, and hottest technology from this year’s event. Their comprehensive coverage will be published across many platforms.
DSEI SPONSORSHIP OPPORTUNITIES
Contact the Defense News team to discuss sponsoring any of the coverage products below:
DEFENSE NEWS DIGITAL SHOW DAILY (DSD)
The Defense News DSD features ongoing coverage of all the show’s major proceedings as it relates to all pillars of national security and defense across all domains. All articles will be featured on a DefenseNews.com dedicated content section to which Defense News will promote and drive traffic. Sponsor ads appear in rotation on the dedicated page and all related article pages.
C4ISRNET DIGITAL SHOW DAILY (DSD)
The C4ISRNET DSD features coverage of the show specific to C4ISR, IT, and next-gen systems emerging tech. All articles will be aggregated on a C4ISRNET.com dedicated content section to which C4ISRNET will promote and drive traffic. Sponsor ads appear in rotation on the dedicated page and all related article pages.
DAILY OUTLOOK
This newsletter is delivered to Defense News readers’ inboxes at the start of the morning on days 1, 2, 3, and 4 of the show. It outlines everything there is to know about the upcoming show day, with a particular focus on one or two of the key government/military leaders slated to speak. Sponsors get ad spots within the email.
DIGITAL RECAP
This gated digital recap is a page on DefenseNews.com that will include news coverage, commentaries, and lessons learned from DSEI. It will examine what to expect from national security and defense in the year ahead. Sponsors get ad units and a native thought-piece on the page.
VIDEO INTERVIEW
Defense News will visit your booth and conduct and video interview with a SME of your choice. We will shoot, edit, and produce a quality final video product that will be hosted on DefenseNews.com alongside show coverage. Sponsors get their logo bug added to the videos and will receive a copy of the video to embed on their own site.
PANEL EVENT SERIES
Each day Defense News will host an event at the convention center with a government speaker(s) that explores specific aspects of national security and defense. Defense News will live stream the event as well, so it will have both in–person and online attendees. Sponsors get branding around the event and event promo. Sponsors also get to choose a SME to speak at the start of the event for 8-10 minutes.
DAILY ROUNDTABLES
Defense News and DSEI will host a daily “McLaughlin Group” style discussion, live from the show floor, featuring DN and DSEI subject matter experts to debate/discuss the big themes of the day (no government participation). These short discissions (~8-10 min) will happen at the end of Day 1, 2, and 3. Defense News will live stream the program for additional viewership. Sponsors get branding around the event and event promo.
SPECIAL EDITION OF PRINT PUBLICATION
Defense News will produce a special print edition of the Defense News Print Magazine for distribution at DSEI. The “Special Edition” will be in full-color, stitched, trimmed and professionally printed. The publication will include coverage from our award-winning Defense News and Military Times editorial teams. Sponsors can choose from a variety of print ad sizes.
For more details and pricing, contact Defense News at: advertisingsales@mco.com
